Aptar launches a 120mm flip top protein powder closure with integrated scoop
Do you get frustrated when opening a new protein powder tub and can’t find the scoop? You are not alone! Based on extensive consumer research, we found that the number one complaint among protein powder consumers is the difficult access to the scoop.
During the manufacturing process, the scoops are placed on top after the containers are filled with powder, however, during transportation the scoop is often covered with sticky protein powder and ends up at the bottom of the container, forcing consumers to dig for the scoop.
Given our focus on satisfying the needs of our customers and consumers, Aptar has developed an innovative solution that will make dreams come true: Scoop on top, forever! (#ScoopOnTopForever)
The new 120mm Flip Top closure was developed with our proprietary BAP® (Bonded Aluminum to Plastic) technology, which uses an aluminum liner to permanently weld the closure to the container, providing an all-in-one foil to closure solution. Among a wide range of benefits to the marketer and the consumers, BAP® allows material savings while improving seal integrity. BAP® also provides great tamper evidence, is an anti-counterfeit deterrent and provides a fresh and safe product.
Our new 120mm Flip Top solution brings many different features that were specifically designed to provide a great consumer experience: